All companies use print material, and need OPUS
Whether its marketing collateral, office stationery, promotional products, or internal forms, this material needs to be current, effective, and accessible to promote and protect their brand. Print material can foster a consistent brand look and feel, build loyalty among distributors and consumers, and arm a sales force with everything they need to sell.
Because of that, virtually every company uses print material of some sort. For businesses, it has become a fact of life dealing with the challenges that go along with it.
- Turnaround times
- Printing in large quantities to lower unit costs
- Warehousing, distribution, and waste
- Reordering and updating
In today’s business climate, Sales requires powerful relevant collateral to be effective. Businesses want smaller quantities, customized content, and faster delivery. By creating a new way of doing business, our OPUS (Online Print User Solution) combines these two needs and creates an opportunity.
OPUS is music to your ears because it alleviates these challenges by giving organizations a cost effective, reliable way to customize and order a variety of collateral and stationery items right from your desktop. OPUS saves time and avoids delays in design and layout by using YOUR pre-determined branded templates while providing flexibility for you and other remote users to change specified areas within the piece at their desk.
A few key features that OPUS provides you are:
- Maintain brand consistency through all products
- Customize material for multiple distribution channels
- Streamline the collateral development process and enable rapid updates
- Reduces errors in artwork design / typesetting Two-tier distribution (e.g., insurance providers and agents)
In businesses with any form of distributed sales (dealers, agents, multiple sales offices, etc.) its is important to make print materials available while maintaining control over your brand image. with that being said, OPUS works extremely well anywhere you have:
- Dealer networks (e.g., automotive dealerships or product manufacturers)
- Distributed sales (e.g., financial services or pharmaceutical companies)
- Retail locations (e.g., telecommunications companies or department stores)